Cornerstone Two – Trust & Value

We began with the proposition that, “The purpose of management is to shape and secure a favorable future.” If it is management’s purpose to secure a “no worries” future by achieving affluence and influence (Cornerstone One) then one does well to ask a second question, “On what foundation should we build?”  

As before, the specific answer to that question is as diverse as the people who answer it. Traditional wisdom might suggest a foundation of profit and politics if affluence and influence are desired. But profit is self-centric not market-centric and lags behind rather than leads decisions; and politics trades certain-control for uncertain-compromise. 

If management desires “no worries” then one might accurately predict that “no worries” also drives its markets. The necessary foundation then needs to be about providing trust and value with stability, sustainability, and scalability.  

Again, test this understanding in your life. How important is trust and value when you invest your time and money? How important is trust and value in making decisions that will impact your family?  If this understanding is true, we have a second leveraging opportunity.

It is with this insight that we lay the second cornerstone, trust and value, in the Performance Master Management Matrix. A framework has now been established…

All the Best!

Bob

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Performance Builders